Alexis Damen

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Alexis Damen

Alexis Damen is a Shopify merchant turned digital marketer. Her specialties include content marketing and writing for SaaS and D2C ecommerce companies. She occasionally writes about small businesses and content marketing at www.alexisdamen.com.

A book on a green background showing a playbook for opening procedures in a retail store

Store Management

Retail Store Opening and Closing Procedures Checklist (2024)

Jun 20, 2024

retail store layouts

Merchandising & Store Layout

Retail Store Layout: 10 Ideas, Examples & Tips

Apr 18, 2024

a face trying on different sunglasses on a computer representing try before you buy programs

Selling Online & Offline

Try Before You Buy: How It Works With Examples (2024)

Apr 2, 2024

a pair of glasses with a wheel showing how to calculate wholesale price

How to Calculate Wholesale Prices and Profit Margins (2024)

Apr 2, 2024

a box standing between a flag and a ruler representing MOQ

Inventory Management

What is Minimum Order Quantity (MOQ)? (2024)

Dec 22, 2023

An orange shopping bag next to an orange bar graph on orange backgrounds.

Clicks to Bricks

8 Top Retail Trends for 2024: Prepare for the Future of Retail

Dec 8, 2023

local seo

Local SEO: What It Is and How To Do It (2024)

Dec 6, 2023

products representing gifts for a holiday gift guide

How to Make a Gift Guide That Converts: 8 Steps

Nov 2, 2023

Seasonal inventory

Inventory Management

How to Manage Seasonal Inventory (+ Tips to Improve Sales)

Oct 24, 2023

holiday pop up shop

Holiday Pop-Up-Shop: How and Why to Open One This Season

Oct 12, 2023

Sustainability in retail

Industry News & Trends

Sustainable Retail: 15 Ways to Be More Sustainable + Examples

Sep 20, 2023

Cycle counts

Inventory Management

A Simple Guide to Cycle Counts (+ Best Practices & Benefits)

Sep 19, 2023

customer service examples

Customer Retention

12 Good Retail Customer Service Examples and Tips

Sep 10, 2023

curbside pickup

Selling Online & Offline

The Ultimate Guide to Curbside Pickup (+ Real Retail Examples)

Sep 1, 2023

fabric sourcing

Inventory Management

How To Source Fabric for Your Clothing Line in 3 Steps (2024)

Aug 31, 2023

buy online pickup in store bopis

Selling Online & Offline

What Is Buy Online, Pick-Up in Store in Retail?

Aug 16, 2023

foot traffic

Foot Traffic: How To Measure and Increase Store Visits

Aug 14, 2023

retail quotes

Store Management

36 Retail Quotes That Inspire & Motivate Entrepreneurs

Aug 14, 2023

how to choose a pos system

Open a Retail Store

How To Choose a POS System for Your Retail Store (2024)

Aug 14, 2023

Cash wrap

Merchandising & Store Layout

10 Cash Wrap Counter Ideas to Optimize Your Checkout Counter

Aug 13, 2023

pos system cost

Open a Retail Store

How Much Does a POS System Cost? (Price Guide)

Aug 13, 2023

retail sales goals

11 Retail Sales Goals Examples & How to Achieve Them (2024)

Aug 7, 2023

Inventory costs

Inventory Management

Inventory Costs: How to Calculate & Reduce Them (Plus 10 Mistakes to Avoid)

Jul 27, 2023

pop up shop marketing

Clicks to Bricks

Pop-Up Shop Marketing: 8 Must-Have Tips for Success

Jul 27, 2023

Inventory control

Inventory Management

What Is Inventory Control? Methods, Challenges, Best Practices

Jul 21, 2023

Man fulfilling orders

Inventory Management

Purchase Orders: How to Create Them (+ Free Template)

Jul 17, 2023

Illustration of cash register and POS system

Payments & Checkout

Types of Cash Registers for Retail [Quickstart Guide]

Jul 4, 2023

manage payroll

Store Management

How to Manage Payroll: Steps and Tips for Store Owners (2024)

Jun 29, 2023

retail publications and newsletters

Industry News & Trends

Top 13 Retail Publications + 9 Retail Newsletters to Follow in 2024

May 18, 2023

team huddle ideas

Store Management

The Best Team Huddle Ideas and Tips for 2024

May 7, 2023

apple steps of service

Customer Retention

Apple Steps of Service: 5 Tips to Improve Customer Service

May 4, 2023

Excess inventory

Inventory Management

Excess Inventory: What It Is and 7 Ways to Manage It (2024)

May 4, 2023

hiring retail employees

Store Management

How To Hire Employees: 8 Step Guide for Retailers

May 3, 2023

retail gamification

6 Examples of Retail Gamification to Boost Engagement and Sales

May 3, 2023

retail blogs

18 Retail Blogs Every Small Business Owner Should Be Reading

May 3, 2023

what is procurement?

Inventory Management

What is Procurement? Types, Process, and Benefits in Retail

May 2, 2023

order history

Customer Retention

What Is Order History? How to View and Keep Track of Purchases

Apr 12, 2023

Wholesale strategy for retail | Shopify Retail blog

14 Wholesale Strategy Tips for Retail

Mar 24, 2023

visual merchandising tips

Merchandising & Store Layout

10 Visual Merchandising Tips for Increasing Retail Sales

Mar 24, 2023

wholesale opportunities

Wholesale Opportunities: How To Scale Your Retail Business Through Bulk Selling

Mar 21, 2023

beacons in retail

Beacons in Retail: How To Attract More Shoppers With Proximity Marketing

Mar 16, 2023

best retail management books

11 Best Retail Management Books Every Merchant Should Read

Mar 15, 2023

How To Create a Vision Board for Your Business: 8 Step Guide

Mar 12, 2023

Merchandising & Store Layout

How To Hire Store Designer for Your Retail Business (And Why You Need One)

Mar 12, 2023

Inventory Management

How to Create Snapchat Ads in 5 Steps (2024)

Mar 11, 2023

Product Drops: 8 Best Practices, Marketing Strategy & Examples

Mar 10, 2023

inventory shortage

Industry News & Trends

Inventory Shortage: Causes, Tips + the Impact on Retail (2024)

Mar 10, 2023

T-shirt with a green background

Merchandising & Store Layout

Sizing Charts: How to Make a Size Chart for your Retail Business

Mar 9, 2023

Omnichannel trends

Selling Online & Offline

9 Retail Omnichannel Trends to Watch in 2024

Mar 7, 2023

boutique giveaway ideas

14 Boutique Giveaway Ideas to Grow Your Business

Feb 15, 2023

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